Garden Products Distribution Market Report – UK 2019-2023
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The UK Garden Products Distribution Market Report 2019-2023 provides an analysis of the domestic garden products distribution market in the UK. Key product sectors, market sizes, trends and factors influencing the market are assessed and the report provides an insight into the distribution structure and reviews key the distribution channels. Find the full report overview below.
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The UK domestic garden products distribution market is vast and has experienced consecutive years of growth. Key product sectors in the market are horticulture, garden sundries, garden buildings, garden equipment, garden leisure and garden chemicals. As the market comprises diverse sub-sectors, each is subject to different influences and trends.
Whilst some parts of the garden products market may be considered comparatively mature, such as barbecues, conservatories and garden furniture, the desire to reflect more premium materials and styles is encouraging trade up sales. Developing areas within the market include garden rooms and garden decoration. Artificial grass has risen in popularity, as it brings added convenience and minimal maintenance. Both the weather and the economy influence growth rates within the overall garden products distribution market. A strong interest in home improvement, which extends to the garden, has also impacted on growth in this sector.
The DIY sector accounts for the majority of sales of garden products, reflecting their diverse product range, especially in garden equipment and leisure products. Garden centres represent the next largest category, with horticulture and specialist gardening advice a core strength. Consumers are increasingly using the internet to purchase and browse for garden products and this has led to many distributors adopting an ‘omni-channel’ approach, combining in-store and an online presence, catalogues, phone and mail order.
Market Summary
- Analysis of market performance to 2019, with forecasts to 2023 – key influences on the market, including the weather and the economy, specific trends for each individual sector.
- Factors affecting the market, analysis of key market characteristics, trend towards ‘outdoor living’.
- Product group analysis – market sizes, influences, trends and distribution channel shares.
- Review of key suppliers for different product categories – product profiles, turnovers etc.
- Review of distribution structure – key channels: Garden centres, DIY multiples, High street, Grocery multiples, direct sales, growth of Internet.
Garden Products Distribution Market Forecasting
Going forward, our market forecasts assume moderate growth within the garden products distribution sector, from 2018 – 2022, underpinned by sustained demand for housing and interest in home improvement, though the impact will differ within specific garden product categories.
- Forecasts of market developments
- Prospects up to 2023,
- Growth areas
- Product trends
- Appeal of smart technology
- Growth of Internet
- Other changes in distribution.
- Prospects up to 2023,
- Positive and negative factors affecting the market:
- Performance of UK economy
- Housebuilding
- Consumer confidence & spending
- Weather
- Changing role of the garden
- Potential labour shortages
- Requirement for added convenience and low maintenance products
- Appeal of garden decoration and leisure
- Environmental influences
- And more
Garden Products Distribution Channels
The battle between pureplay online retail sales and physical retail sales continues to rage, vying for a share of consumer spending and with well-known high street stores rapidly disappearing. This is also playing out within the garden sector to a certain degree, with retailers having to re-invent themselves to survive. It is reported that online sales now account for around 19% of all retail sales, generally. However, there is also greater uptake of an omni-channel approach, which blends internet ordering and sales with a physical presence, often driving shoppers into a destination store.
The following topics are explored at a granular level within the report:
- Overview of supply structure – complex structure with a variety of distribution channels
- Review of distribution channels – estimated channel shares in 2017 including Garden Centres, DIY multiples
- Catalogue, Mail order & Internet, High street & grocery multiples, etc
- Product mix within key distribution channels
- Review of key suppliers in each distribution channel – market shares, turnovers, company structure, key areas of specialisation etc
- Competing influences – the rise of an ‘omni-channel’ approach and an increase in online trading
Key Industry Players and Distributors Mentioned
- Suttons Seeds
- Thompson & Morgan
- Stax Trade Centres
- Decco
- Home Hardware Southwest
- Bonnington Plastics
- LBS Horticulture
- Sparks Gift Wholesalers
- EFG Housewares
- Westland Holdings
- Costco
- Wyevale Garden Centres
- Amazon
- Wayfair
- B&M
- Next
- M&S
- John Lewis
- Waitrose Garden
- Asda Direct
- The Range
- Wilko
- Hilco
- And more
Product Subsectors
The analysis includes product groups with market sizes from 2014 to 2019 and product mix shares for 2019 within each sector. Recent trends and factors affecting the sector are reviewed, including the popularity of ‘vertical gardens’ and advancements like multi-functional, cordless, and robotic equipment.
The supply structure is outlined, characterized by a complex network of distribution channels across various product sectors. Main suppliers are identified by product group, featuring product profiles, turnovers, and consolidation. Distribution channels and their respective shares are also reviewed.
Garden product types explored:
- Horticulture
- Garden Sundries
- Garden Buildings
- Garden Equipment
- Garden Leisure
- Garden Chemicals
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- Detailed assessment of the market – analysis of the market structure and recent developments within the market.
- Market prospects up to 4 years – market value, opportunities, impact of Covid-19, Brexit etc.
- Detailed information – market size, influences, market factors and key players.
- Analysis by product group – market size, product mix, sector trends etc.
